Coffee Board to offer coffee courses to increase local coffee demand : India

SUMMARY

Indian Coffee Board is set to launch a program to train people to be coffee makers or baristas.

_____________________________________________________________________

Indian Coffee Board is set to launch a program to train people to be coffee makers or baristas. (Thinkstock)
Indian Coffee Board is set to launch a program to train people to be coffee makers or baristas. (Thinkstock)

In an effort to make coffee available and more popular across the country, especially in tea dominated northern India, the Indian Coffee Board is set to launch a program to train people around the country to be coffee makers or baristas. The ‘Barista training program’ of the Indian Coffee Board, involving a specially crafted syllabus will guide aspirants interested in coffee on the various aspects of coffee making, and will be launched in July according to the chairman of the Coffee Board Jawaid Akhtar.

Trainees will study the different types of coffee seeds, the right temperatures for roasting them, the best ways of grinding, and the right chemistry for a good coffee, says Akhtar who is also Chairman of the International Coffee Council. Trainees will be taken on a study tour to research centers of the coffee board, its coffee estates and will be given an internship opening at coffee chains. When they graduate from the program the coffee board with certify its trainees as qualified coffee makers, the Coffee Board chief said.

“Youngsters, especially those who have stayed abroad and have imbibed the global work culture are drawn to coffee in a significant way. Many see coffee making as a trendy thing to do. With coffee being affordable we want to create more interest in coffee making at home,” Akhtar said. In offering coffee courses for amateurs the coffee board is following in the footsteps of similar initiatives seen in emerging markets like China, Brazil, Russia and South Korea where coffee drinking has received huge impetus in recent times including home brewing.

The Indian Coffee Board’s Barista training program will allow aspiring coffee makers to train at its headquarters in Bangalore or the coffee board will depute its staff to conduct group classes in any part of the country, the head of quality control at the coffee board K Basavaraj said.
While the fee for the four-week training program has not been fixed the coffee board claims that it will run the program on a not-for-profit basis aimed purely at skill development and employment generation. “A similar program in a private institution will cost nothing less than a lakh,” a member of the coffee board faculty for the program said

“Indian coffee beans like Robusta and Arabica have earned fame the world over but very little is known about it in the Indian market. Consumers in cities like Mumbai, Delhi, Chandigarh and other parts.

source: http://www.financialexpress.com / The Financial Express / Home> Commodities / by Harsha Raj Gatty, Bangalore / June 17th, 2014

4 comments

  1. hell sir,
    i want to take tarining to make COFFEE.So please give me detiles about that training details.

    1. Hello sir,
      I also want to take professional training to make coffee including latte art. Please let me know about any coffee training course in India. I would be thankful and it would be a great help to me.

  2. I want to study everything about the coffee like coffee beans; coffee brewing; roasting. please tell me where you provide training? Also Please provide details about 4 weeks course.

  3. i worked in dubai arabic coffee 5 years back but i missing art of coffee experiance i want learning some more art of coffee latte and more details

Leave a Reply

Your email address will not be published. Required fields are marked *